Consumer behavior :
Solomon, Michael R.
Consumer behavior : buying, having, and being / Michael R. Solomon. - 9th ed. - Upper Saddle River, N.J. : Prentice Hall, c2011. - xxv, 680 p. : ill. (some col.) ; 29 cm.
Includes bibliographical references and indexes.
9780137034963 9780136110927 0136110924
2009040547
658.8/342
Consumer behavior : buying, having, and being / Michael R. Solomon. - 9th ed. - Upper Saddle River, N.J. : Prentice Hall, c2011. - xxv, 680 p. : ill. (some col.) ; 29 cm.
Includes bibliographical references and indexes.
9780137034963 9780136110927 0136110924
2009040547
658.8/342