Designing health messages :

Designing health messages : approaches from communication theory and public health practice / Edward Maibach, Roxanne Louiselle Parrott, editors. - Thousand Oaks, Calif. : Sage Publications, c1995. - xiii, 304 p. : ill. ; 23 cm.

Includes bibliographical references and index.

9780803953970 9780803953987 0803953976 0803953984 (pbk.)

94040646

362.1014