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Using the mass media /

Using the mass media / Arthur V. Ciervo, guest editor. - San Francisco : Jossey-Bass, 1979. - v, 97 p. ; 24 cm. - New directions for institutional advancement ; no. 5 .

Includes bibliographies and index.

LCCN: 78073905

LC Class. No.: P92.U5 / U8

Dewey Class. No.: 302.2/3

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