Marketing management /

Kotler, Philip.

Marketing management / Philip Kotler. - Millennium ed. - Upper Saddle River, N.J. ; New Delhi : Prentice Hall, c2000.[Reprinted 2002] - xxxii, 718, [32] p. : col. ill. ; 26 cm. - The Prentice Hall international series in marketing .

Includes bibliographical references and indexes.

8120316096 0130122173

98052099

658.8