Contemporary marketing 1999 /
Boone, Louis E
Contemporary marketing 1999 / Louis E. Boone, David L. Kurtz - New york : The Dryden Press, c1999 - xvii, 742 p.(various Pagins) : ill. (some col.); 25 cm - Dryden Press series in marketing .
Includes bibliographical references and indexes
003022313X
658.8
Contemporary marketing 1999 / Louis E. Boone, David L. Kurtz - New york : The Dryden Press, c1999 - xvii, 742 p.(various Pagins) : ill. (some col.); 25 cm - Dryden Press series in marketing .
Includes bibliographical references and indexes
003022313X
658.8