Consumer behavior /
Schiffman, Leon G.
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. - 6th ed. - Upper Saddle River, N.J. ; New Delhi : Prentice Hall/ of India pvt. Ltd., c1997.[reprinted 2000] - xv, 672 p. : ill. (some col.) ; 26 cm.
Includes bibliographical references and indexes.
8120312880
96047756
658.8342
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. - 6th ed. - Upper Saddle River, N.J. ; New Delhi : Prentice Hall/ of India pvt. Ltd., c1997.[reprinted 2000] - xv, 672 p. : ill. (some col.) ; 26 cm.
Includes bibliographical references and indexes.
8120312880
96047756
658.8342