Media analysis techniques /
Berger, Arthur Asa, 1933-
Media analysis techniques / Arthur Asa Berger. - Second edition. - Thousand Oaks, Calif. : Sage Publications, c1998. - xix, 220 pages : illustrations ; 24 cm.
Includes bibliographical references (pages 209-211) and index.
Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Murderers on the Orient Express -- Seven points on the game of football -- The maiden with the snake -- All-news radio and the American bourgeoisie -- Simulations, activities, games & exercises -- Epilogue: schmoos and analysis -- References -- Name index -- Subject index -- About the author.
0761914536 (acid-free paper) 0761914544 (pbk. : acid-free paper)
\\\98008876
302.2301
Media analysis techniques / Arthur Asa Berger. - Second edition. - Thousand Oaks, Calif. : Sage Publications, c1998. - xix, 220 pages : illustrations ; 24 cm.
Includes bibliographical references (pages 209-211) and index.
Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Murderers on the Orient Express -- Seven points on the game of football -- The maiden with the snake -- All-news radio and the American bourgeoisie -- Simulations, activities, games & exercises -- Epilogue: schmoos and analysis -- References -- Name index -- Subject index -- About the author.
0761914536 (acid-free paper) 0761914544 (pbk. : acid-free paper)
\\\98008876
302.2301