Big in Asia :

Backman, Michael, 1967-

Big in Asia : 25 strategies for business success / Michael Backman and Charlotte Butler. - Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2003. - xii, 339 p. ; 22 cm.

Includes bibliographical references and index.

0333985117 (cloth)

2002032672

HD30.28 / .B322 2003

658.4/012