Consumer behavior :
Solomon, Michael R.
Consumer behavior : buying, having, and being / Michael R. Solomon. - 5th ed. - Upper Saddle River, N.J. : New Delhi : Prentice Hall, c2002. - xvii, 549 p. : ill. (some col.) ; 26 cm.
Includes bibliographical references and indexes.
8120321251 9780137034963 9780136110927 0136110924
2009040547
658.8/342
Consumer behavior : buying, having, and being / Michael R. Solomon. - 5th ed. - Upper Saddle River, N.J. : New Delhi : Prentice Hall, c2002. - xvii, 549 p. : ill. (some col.) ; 26 cm.
Includes bibliographical references and indexes.
8120321251 9780137034963 9780136110927 0136110924
2009040547
658.8/342