Encyclopedia of strategic management :
Lancaster, Geoffrey
Encyclopedia of strategic management : Marketing planning and evaluation vol. 1 / Geoffrey Lancaster - 1st ed. - New Delhi : Crest Publishing House, 2002. - 187 p. : ill. ; 24 cm.
Includes index.
8124202699
658.4/012
Encyclopedia of strategic management : Marketing planning and evaluation vol. 1 / Geoffrey Lancaster - 1st ed. - New Delhi : Crest Publishing House, 2002. - 187 p. : ill. ; 24 cm.
Includes index.
8124202699
658.4/012