Consumer behaviour in a week /

Cave, Susan, 1949-

Consumer behaviour in a week / Susan Cave. - London : Hodder & Stoughton, ©2001 [Tenth impression 2007]. - 96 pages : illustrations ; 20 cm. - In a week . - In a week .

At head of cover: Chartered Management Institute
Originally published as: Understanding consumer behaviour in a week. 2001

9780340849712 0340849711

658.8342