Marketing management : (Record no. 10334)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00967nam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 21762 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhAAL |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110117s2009 njua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2008000337 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131716830 |
| International Standard Book Number | 9780136009986 |
| International Standard Book Number | 0136009980 |
| International Standard Book Number | 9780131357976 (pbk.) |
| International Standard Book Number | 0131357972 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BAKER |
| -- | C#P |
| -- | BTCTA |
| -- | YDXCP |
| -- | BWX |
| -- | XVF |
| -- | UKM |
| -- | DLC |
| -- | BD-DhAAL |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 22 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) | |
| Koha biblionumber | 10334 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | a south Asian perspective / |
| Statement of responsibility, etc | Philip Kotler ... [et al.]. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Thirteenth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, N.J. ; |
| -- | New Delhi : |
| Name of publisher, distributor, etc | Pearson Prentice Hall, |
| Date of publication, distribution, etc | c2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 v. (various paging): |
| Other physical details | color illustrations ; |
| Dimensions | 29 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 942 00 - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha issues (borrowed), all copies | 15 |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type | Cost, normal purchase price | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Missing | Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 18/01/2011 | Parama Publishers & Distributors Ltd. | 16 | 131 | 658.8 MAR | 3010021762 | 03/04/2019 | 16/11/2015 | 1 | 18/01/2011 | Book | |||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 18/01/2011 | Parama Publishers & Distributors Ltd. | 34 | 341 | 658.8 MAR | 3010021763 | 21/01/2024 | 24/09/2023 | 2 | 18/01/2011 | Book | ||||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 18/01/2011 | Parama Publishers & Distributors Ltd. | 33 | 286 | 658.8 MAR | 3010021764 | 24/10/2024 | 22/06/2024 | 3 | 18/01/2011 | Book | ||||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 18/01/2011 | Parama Publishers & Distributors Ltd. | 32 | 299 | 658.8 MAR | 3010021765 | 22/10/2024 | 04/06/2024 | 4 | 18/01/2011 | Book | ||||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 18/01/2011 | Parama Publishers & Distributors Ltd. | 35 | 344 | 658.8 MAR | 3010021766 | 23/09/2025 | 19/06/2025 | 5 | 18/01/2011 | Book | ||||||
| Missing | Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 18/01/2011 | Parama Publishers & Distributors Ltd. | 1 | 1 | 658.8 MAR | 3010021767 | 03/04/2019 | 02/08/2017 | 6 | 18/01/2011 | Book | |||||
| Lost and Paid For | Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | 18/01/2011 | Parama Publishers & Distributors Ltd. | 26 | 316 | 658.8 MAR | 3010021768 | 13/02/2024 | 21/01/2020 | 7 | 18/01/2011 | Book | 803.00 | 1606.00 | ||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 18/01/2011 | Parama Publishers & Distributors Ltd. | 37 | 328 | 658.8 MAR | 3010021769 | 21/09/2025 | 18/06/2025 | 8 | 18/01/2011 | Book | ||||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 18/01/2011 | Parama Publishers & Distributors Ltd. | 42 | 371 | 658.8 MAR | 3010021770 | 18/11/2025 | 27/02/2025 | 9 | 18/01/2011 | Book | ||||||
| Lost and Paid For | Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | 18/01/2011 | Parama Publishers & Distributors Ltd. | 31 | 311 | 658.8 MAR | 3010021771 | 08/12/2024 | 23/02/2020 | 10 | 18/01/2011 | Book | 803.00 | |||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 19/11/2012 | Paragon Enterprises | 40 | 342 | 658.8 MAR | 3010026227 | 18/01/2025 | 05/11/2024 | 11 | 19/11/2012 | Book | 1104.00 |