Advertising : (Record no. 10407)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01422nam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 12709089 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110130r20052003njua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2002021433 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120326121 |
| International Standard Book Number | 0130477222 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| -- | BD-DhAAL |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Edition number | 21 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) | |
| Koha biblionumber | 10407 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wells, William, |
| Dates associated with a name | 1926- |
| 245 10 - TITLE STATEMENT | |
| Title | Advertising : |
| Remainder of title | principles & practice / |
| Statement of responsibility, etc | William Wells, John Burnett, Sandra Moriarty. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc | Prentice Hall, |
| Date of publication, distribution, etc | c2003 [reprinted 2005]. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxii, 599 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Burnett, John, |
| Dates associated with a name | 1944- |
| Personal name | Moriarty, Sandra E. |
| Fuller form of name | (Sandra Ernst) |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 31/01/2011 | 1 | 3 | 659.1 WEL | 3010015008 | 16/09/2012 | 27/03/2012 | 1 | 31/01/2011 | Book | ||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 05/03/2011 | 1 | 2 | 659.1 WEL | 3010015010 | 11/07/2026 | 13/10/2025 | 2 | 05/03/2011 | Book | ||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 05/03/2011 | 1 | 4 | 659.1 WEL | 3010015009 | 16/08/2016 | 11/07/2016 | 3 | 05/03/2011 | Book | ||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 05/03/2011 | 2 | 10 | 659.1 WEL | 3010015011 | 01/09/2018 | 16/08/2018 | 4 | 05/03/2011 | Book |