Marketing management and strategy / (Record no. 1428)

MARC details
000 -LEADER
fixed length control field 01277nam a2200289 a 4500
001 - CONTROL NUMBER
control field 14075783
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090616s2006 nyu b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2005052643
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273693980 (pbk)
International Standard Book Number 9780273693987
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 1428
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Doyle, Peter,
Dates associated with a name 1943 June 23-2003.
245 10 - TITLE STATEMENT
Title Marketing management and strategy /
Statement of responsibility, etc Peter Doyle and Phil Stern.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Financial Times Prentice Hall,
Date of publication, distribution, etc 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 446p. :
Other physical details ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Topical term or geographic name as entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stern, Phil,
Dates associated with a name 1954-
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type Source of acquisition Cost, normal purchase price
    Dewey Decimal Classification     Ayesha Abed Library Ayesha Abed Library General Stacks 28/06/2009 1 18 658.8 DOY 3010015937 03/04/2019 05/10/2018 1 28/06/2009 Book    
    Dewey Decimal Classification     Ayesha Abed Library Ayesha Abed Library General Stacks 24/01/2011 2 12 658.8 DOY 3010021805 03/04/2019 05/07/2011 2 24/01/2011 Book TRIM EDUCATION 9950.00
    Dewey Decimal Classification     Ayesha Abed Library Ayesha Abed Library General Stacks 13/03/2011 3 37 658.8 DOY 3010022022 02/02/2023 20/08/2022 3 13/03/2011 Book TRIM EDUCATION 9950.00