"This business has legs" : (Record no. 1587)

MARC details
000 -LEADER
fixed length control field 00953nam a2200253 a 4500
001 - CONTROL NUMBER
control field 4943775
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090618s1996 nyu 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number \\\96018232
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471147494 (cloth : alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.14/3
Edition number 20
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 1587
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bieler, Peter,
Dates associated with a name 1943-
245 10 - TITLE STATEMENT
Title "This business has legs" :
Remainder of title how I used infomercial marketing to create the $100,000,000 Thighmaster craze exerciser : an entrepreneurial adventure story /
Statement of responsibility, etc Peter Bieler with Suzanne Costas.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc John Wiley,
Date of publication, distribution, etc c1996.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 206 p. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Television advertising
Geographic subdivision United States
General subdivision Case studies.
Topical term or geographic name as entry element Infomercials
Geographic subdivision United States
General subdivision Case studies.
Topical term or geographic name as entry element Exercise
General subdivision Equipment and supplies
-- Marketing
-- Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Costas, Suzanne.
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Koha issues (borrowed), all copies 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     Ayesha Abed Library Ayesha Abed Library General Stacks 28/11/2010 3 51 659.143 BIE 3010007914 06/02/2020 18/09/2019 1 28/11/2010 Book
    Dewey Decimal Classification     Savar Campus Library Savar Campus Library General Stacks 13/09/2001 1 2 659.143 BIE 3020003373 06/12/2018 05/11/2018 2 17/07/2014 Book