Essentials of marketing : (Record no. 34012)

MARC details
000 -LEADER
fixed length control field 00904nam a22002774a 4500
001 - CONTROL NUMBER
control field 7073
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhAAL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150314115417.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150314s2006 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2005043864
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072935898 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhAAL
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .M378 2006
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 34012
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
9 (RLIN) 9546
245 10 - TITLE STATEMENT
Title Essentials of marketing :
Remainder of title a global-managerial approach /
Statement of responsibility, etc William D. Perreault, Jr., E. Jerome McCarthy.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston, Mass. :
Name of publisher, distributor, etc McGraw-Hill/Irwin,
Date of publication, distribution, etc c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xl, 638 p. :
Other physical details col. ill. ;
Dimensions 28 cm. +
490 ## - SERIES STATEMENT
Series statement McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 9547
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome)
9 (RLIN) 9548
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Savar Campus Library Savar Campus Library General Stacks 14/03/2015 Gift: The Asia Foundation   658.8 PER 3020007073 14/03/2015 1 14/03/2015 Book