Marketing research : (Record no. 37907)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01001nam a22003134a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 31481 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhAAL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211128155837.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161207s2010 ohua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2009934717 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780324359954 |
| International Standard Book Number | 0324359950 |
| International Standard Book Number | 9781439081013 (student ed. with Qualtrics) |
| International Standard Book Number | 1439081018 (student ed. with Qualtrics) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| -- | BD-DhAAL |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | .C5 2010 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Churchill, Gilbert A. |
| 9 (RLIN) | 20789 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research : |
| Remainder of title | methodological foundations / |
| Statement of responsibility, etc | Gilbert Churchill, Dawn Lacobucci. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Australia ; |
| -- | Mason, OH : |
| Name of publisher, distributor, etc | South-Western/Cengage Learning, |
| Date of publication, distribution, etc | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 604 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBS |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 9 (RLIN) | 20790 |
| Topical term or geographic name as entry element | Business & finance. |
| 9 (RLIN) | 43232 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Iacobucci, Dawn. |
| 9 (RLIN) | 20791 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type | Total Renewals | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 10/11/2016 | Trim Education | 5995.00 | 658.83 CHU | 3010031481 | 22/11/2016 | 1 | 5995.00 | 10/11/2016 | Book | |||||||
| Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 10/11/2016 | Trim Education | 5995.00 | 1 | 658.83 CHU | 3010031482 | 20/08/2017 | 2 | 5995.00 | 10/11/2016 | Book | 1 | 15/12/2016 |