Normal view MARC view
  • Communication in marketing

Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

  • control field: 55721

003 - CONTROL NUMBER IDENTIFIER

  • control field: BD-DhAAL

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20231015162344.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 231015|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: BD-DhAAL
  • Transcribing agency: BD-DhAAL

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name as entry element: Communication in marketing

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (BD-DhAAL)46210: Belch, George E. (George Edward), 1951- author. 55720, Advertising and promotion :, 2021.