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Basic marketing : a managerial approach / E. Jerome McCarthy.

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Material type: Text

TextPublication details: Homewood, Ill. : R. D. Irwin, 1981.Edition: 7th edDescription: xix, 367 p. : ill. ; 24 cmSubject(s):

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Ayesha Abed Library General Stacks	Ayesha Abed Library General Stacks	658.8 MCC (Browse shelf(Opens below))	1	Missing		3010002627

Total holds: 0

Learning aid

Includes bibliographical references and indexes.

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