Strategic marketing management / David A. Aaker.
Material type:
TextPublication details: Hoboken, NJ : John Wiley, c2005.Edition: Fifth editionDescription: xii, 356 pages : illustrations ; 23 cmISBN: - 9971512939
- 658.8 22
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.8 AAK (Browse shelf(Opens below)) | 1 | Checked out | 30/08/2026 | 3010011612 |
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| 658.848 CAT International marketing / | 658.848 CAT International marketing / | 658.848 CAT International marketing / | 658.8 AAK Strategic marketing management / | 658.8 AAK Strategic market management / | 658.8 ALI Marketing effectively / | Thinking creatively / | Communicate clearly / | 658.8 AND Strategic marketing for nonprofit organizations / |
Includes index.
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