strategy, planning, and operation Chopra, Sunil 1960- creator Meindl, Peter, Kalra, D.V. 1970- text bibliography mau Boston Delhi Prentice Hall Pearson c2010 2010 4th ed. monographic eng

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xx, 555 p. : ill. ; 26 cm. Sunil Chopra, Peter Meindl, D. V. kalra Includes bibliographical references and indexes. Marketing channels Management Delivery of goods Management Physical distribution of goods Management Customer services Management Industrial procurement Materials management 658.7 9788131730713 9780136080404 (casebound) 0136080405 (casebound) 2009022264 DLC 110123 15758852