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  <titleInfo>
    <title>Marketing</title>
    <subTitle>real people, real choices</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Solomon, Michael R.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Stuart, Elnora W.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">nju</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Upper Saddle River, N.J</placeTerm>
    </place>
    <place>
      <placeTerm type="text">New Delhi</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Pearson</placeTerm>
    </place>
    <publisher>Prentice Hall</publisher>
    <dateIssued>c2003 [reprinted 2005]</dateIssued>
    <dateIssued encoding="marc">2005</dateIssued>
    <edition>Third edition</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxxiii, 616 pages : color illustrations ; 28 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Michael R. Solomon, Elnora W. Stuart.</note>
  <note>Includes bibliographical references (pages 577-590) and index.</note>
  <subject authority="lcsh">
    <topic>Marketing</topic>
    <topic>Vocational guidance</topic>
  </subject>
  <classification authority="lcc">HF5415.35 .S65 2003</classification>
  <classification authority="ddc" edition="21">658.8002373</classification>
  <identifier type="isbn">8129709996</identifier>
  <identifier type="isbn">0130351342</identifier>
  <identifier type="lccn">2002021822</identifier>
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    <recordCreationDate encoding="marc">110306</recordCreationDate>
    <recordIdentifier source="BD-DhAAL">15062</recordIdentifier>
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