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  <titleInfo>
    <title>Religion and commodification</title>
    <subTitle>"merchandizing" diasporic Hinduism</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Sinha, Vineeta.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">nyu</placeTerm>
    </place>
    <place>
      <placeTerm type="text">New York</placeTerm>
    </place>
    <publisher>Routledge</publisher>
    <dateIssued>2011</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xiii, 228 p. : ill., maps ; 24 cm.</extent>
  </physicalDescription>
  <tableOfContents>Everyday Hindu religiosity and ritual objects -- "Mapping" spaces and objects : "diaspora Hinduism" and "puja items" -- Homes for gods : prayer altars for family shrines -- Visual representations of Hindu divinity : disentangling "material" from "deity" from "commodity" -- Flowers for worship, flowers for sale : straddling the "sacred" and the "secular" -- Religion and commodification : what are the possibilities for enchantment?</tableOfContents>
  <note type="statement of responsibility">Vineeta Sinha.</note>
  <note>Includes bibliographical references and index.</note>
  <subject authority="lcsh">
    <topic>Hinduism</topic>
    <geographic>Singapore</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Religious supplies industry</topic>
    <geographic>Singapore</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Hinduism</topic>
    <geographic>Malaya</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Religious supplies industry</topic>
    <geographic>Malaya</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Hinduism</topic>
    <geographic>India</geographic>
    <geographic>Tamil Nadu</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Religious supplies industry</topic>
    <geographic>India</geographic>
    <geographic>Tamil Nadu</geographic>
  </subject>
  <classification authority="ddc" edition="22">305.6/9453</classification>
  <relatedItem type="series">
    <titleInfo>
      <title>Routledge research in religion, media and culture ; 1</title>
    </titleInfo>
  </relatedItem>
  <identifier type="isbn">9780415873635</identifier>
  <identifier type="isbn">0415873630</identifier>
  <identifier type="isbn">9780203842799 (ebk)</identifier>
  <identifier type="isbn">0203842790 (ebk)</identifier>
  <identifier type="lccn">2010011794</identifier>
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    <recordCreationDate encoding="marc">120930</recordCreationDate>
    <recordIdentifier>16156745</recordIdentifier>
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