The fortune at the bottom of the pyramid : eradicating poverty through profits - Prahalad, C. K. (Upper Saddle River, N.J. : Wharton School Pub. ; New Delhi : Pearson, 2010)
Keywords: International business enterprises -- Social aspects -- Developing countries; Non-governmental organizations -- Developing countries; Poor -- Developing countries; Economic assistance -- Developing countries; Globalization -- Economic aspects -- Developing countries