<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" version="3.1" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-1.xsd">
  <titleInfo>
    <title>Retail marketing management</title>
  </titleInfo>
  <name type="personal">
    <namePart>Gilbert, David</namePart>
    <namePart type="date">1947 Mar. 2-</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">enk</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Harlow</placeTerm>
    </place>
    <place>
      <placeTerm type="text">New York</placeTerm>
    </place>
    <place>
      <placeTerm type="text">New Delhi</placeTerm>
    </place>
    <publisher>Financial Times/ Prentice Hall</publisher>
    <publisher>Prentice Hall of India</publisher>
    <dateIssued>1999 [reprinted 2005]</dateIssued>
    <dateIssued encoding="marc">2005</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>368 p. : ill. ; 25 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">David Gilbert.</note>
  <note>Includes bibliographical references and index.</note>
  <subject authority="lcsh">
    <topic>Marketing</topic>
    <topic>Management</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Retail trade</topic>
  </subject>
  <classification authority="ddc" edition="21">658.87</classification>
  <identifier type="isbn">0273655116</identifier>
  <identifier type="isbn">8178080273</identifier>
  <recordInfo>
    <recordCreationDate encoding="marc">090618</recordCreationDate>
  </recordInfo>
</mods>
