00940nam a22002654a 45000010005000000030009000050050017000140080041000310100017000720200023000890400028001120500024001400820018001641000029001822450095002112600081003063000026003875040051004136500030004646500029004946500058005236500039005816500031006207000023006514548BD-DhAAL20150226150500.0150226s2003    nyu      b    001 0 eng    a  2002032672  a0333985117 (cloth)  aDLCcDLCdDLCdBD-DhAAL00aHD30.28b.B322 200300a658.4/0122211 aBackman, Michael,d1967-10aBig in Asia :b25 strategies for business success /cMichael Backman and Charlotte Butler.  aHoundmills, Basingstoke, Hampshire ;aNew York :bPalgrave Macmillan,c2003.  axii, 339 p. ;c22 cm.  aIncludes bibliographical references and index. 0aStrategic planningzAsia. 0aBusiness planningzAsia. 0aInternational business enterpriseszAsiaxManagement. 0aIntercultural communicationzAsia. 0aSuccess in businesszAsia.1 aButler, Charlotte.