@book{34128,
	author = {Fader, Peter.},
	title = {Customer centricity :},
	publisher = {Wharton Digital Press,},
	year = {c2012},
	series = {Wharton executive essentials},
	address = {Philadelphia, Pa. :},
	edition = {2nd ed.},
	note = {Previous ed. published under title Wharton executive education customer centricity essentials. c2011.},
	url = {http://resolver.library.cornell.edu/cgi-bin/EBookresolver?set=Books24x7&id=47593}
}