Radio-television-cable management - Brown, James A. (James Anthony), 1932-; Quaal, Ward L.; Quaal, Ward L. (Boston : McGraw-Hill, 1998)
Rev. ed. of: Broadcast management : radio, television / by Ward L. Quaal, James A. Brown. 2nd ed., rev. and enl. 1976.
Includes bibliographical references and index.
Keywords: Radio broadcasting -- United States -- Management; Television broadcasting -- United States -- Management