The business of doing good : insights from one social enterprise's journey to deliver on good intentions - Simanowitz, Anton; Knotts, Katherine E. (Bourton on Dunsmore, Rugby, Warwickshire, UK : Practical Action Publishing, 2015)
Prologue : Seila's story -- Introduction : going beyond good intentions -- Shedding assumptions about clients -- Insight : don't just offer products; respond to client needs -- Insight : ask good questions; have good conversations -- Translating good intentions -- Insight : do what it says on the tin -- Insight : motivate staff to do difficult work in an excellent way -- Building a business model that works -- Insight : own the dirt road -- Insight : adapt to the changing landscape -- Conclusions : taking the road less travelled.
Includes bibliographical references and index.
Keywords: AMK Microfinance Institution; AMK Microfinance Institution; Financial services industry -- Cambodia -- Case studies; Social entrepreneurship -- Cambodia -- Case studies; Microfinance -- Cambodia; Cambodja