01785nam a2200421 a 450000100060000000300090000600500170001500800410003201000170007302000150009002200140010504001020011905000170022108200180023821000220025622200360027824501250031426000350043930000320047431000110050636200100051750000600052750000680058750400410065552000490069658001440074565000280088965000400091765000400095765000300099765000500102765000200107770000410109770000260113870000600116470000680122477600710129229589BD-DhAAL20150804155452.0150803c19909999mauar     b   0   a0eng c  asn 92028178   a00728647020 a1099-5579  aOPosmSbengcOPosmSdInUdNSTdDLCdNSDPdCaQQLdOCoLCdDLCdNLGGCdOCoLCdTULIBdOCoLCdBD-DhAAL00aHF5410b.A6704a658.8/0052200 aAppl. basic mark. 0aApplications in basic marketing00aApplications in basic marketing :bclippings from the popular business press /cWilliam D. Perreault, E. Jerome McCarthy  aHomewood, IL :bIrwin,cc1990-  av. 214 p. :bill. ;c26 cm.  aAnnual0 a1990-  aPublished: Boston, Mass: McGraw-Hill/Irvin, <2004/2005>  aEditors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.  aIncludes bibliographical references.  a"Clippings from the popular business press."  aCompanion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. 0aMarketingvPeriodicals. 0aMarketingxManagementvPeriodicals. 4aMarketingxManagementvPeriodicals. 6aMarketingvPériodiques. 6aMarketingxCoupures de pressevPériodiques.17aMarketing.2gtt1 aMcCarthy, E. Jeromeq(Edmund Jerome)1 aPerreault, William D.1 aMcCarthy, E. Jeromeq(Edmund Jerome).tBasic marketing.1 aMcCarthy, E. Jeromeq(Edmund Jerome).tEssentials of marketing.08iOnline version:tApplications in basic marketingw(OCoLC)748988109