@book{46862,
	author = {Kotler, Philip,},
	title = {Principles of marketing /},
	publisher = {Pearson ;},
	year = {©2023 [second impression 2024, third impression 2025].},
	address = {Upper Saddle River, NJ :},
	edition = {Nineteenth edition.},
	note = {Revised edition of Principles of marketing, 2019.}
}