Mass media 95/96 - Gorham, Joan. (Guilford, CT : Dushkin Publishing Group, 1995)
1. Living with media -- 2. The source's perspective: a push from the right ... a pull to the left -- 3. Commercial considerations: advertiser influence on media messages -- 4. Legal and regulatory restraints on media content -- 5. Information and influence: concerns with what we learn from the news media -- 6. The power of images -- 7. Ethical questions -- 8. Media and politics -- 9. Implicit lessons: concerns with what we learn from entertainment.
Includes bibliographical references and index.
Keywords: Mass media; Mass media -- United States; Mass media -- Influence