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Principles of marketing / Philip Kotler, Northwestern University : Gary Armstrong, University of North Carolina. by
  • Kotler, Philip
  • Armstrong, Gary (Gary M.)
Edition: Sixteenth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston : Pearson, 2016
Availability: Items available for loan: Ayesha Abed Library (2)Call number: 658.8 KOT, ... School of Pharmacy (1)Call number: 658.8 KOT. Not available: Ayesha Abed Library: Checked out (2).
  (5 votes)
Marketing management / Philip Kotler and Kevin Lane Keller by
  • Kotler, Philip
  • Keller, Kevin Lane, 1956-
Edition: Fifteenth edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston : Pearson, 2016 [Third impression 2017]
Availability: Items available for loan: Ayesha Abed Library (5)Call number: 658.8 KOT, ... Not available: Ayesha Abed Library: Checked out (2). Ayesha Abed Library: Lost (1).
  (10 votes)
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
  • Zeithaml, Valarie A
  • Bitner, Mary Jo
  • Gremler, Dwayne D
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill Irwin, c2013
Availability: Items available for loan: Ayesha Abed Library (10)Call number: 658.8 ZEI, ... Savar Campus Library (10)Call number: 658.8 ZEI, ...

Marketing research : an applied orientation / Naresh K. Malhotra. by
  • Malhotra, Naresh K
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ ; Delhi : Pearson, c2016
Availability: Items available for loan: Ayesha Abed Library (3)Call number: 658.83 MAL, ... Not available: Ayesha Abed Library: Checked out (1).
  (2 votes)
Marketing research : methodological foundations / Gilbert Churchill, Dawn Lacobucci. by
  • Churchill, Gilbert A
  • Iacobucci, Dawn
Edition: 10th Ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ; Mason, OH : South-Western/Cengage Learning, c2010
Availability: Items available for loan: Ayesha Abed Library (2)Call number: 658.83 CHU, ...

Strategic marketing management in Asia : case studies and lessons across industries / edited by Syed Saad Andaleeb and Khalid Hasan. by
  • Andaleeb, Dr. Syed Saad
  • Hasan, Khalid
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bingley : Emerald, c2017
Availability: Items available for loan: Ayesha Abed Library (4)Call number: 658.80095 STR, ... Items available for reference: Ayesha Abed Library: Not For Loan (1)Call number: 658.80095 STR.
  (1 votes)
Customer and business analytics : applied data mining for business decision making using R / Daniel S. Putler and Robert E. Krider. by
  • Putler, Daniel S
  • Krider, Robert E
Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton, FL : CRC Press, 2015 [reprinted]
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.4032855133 PUT.

Writing for design professionals : a guide to writing successful proposals, letters, brochures, portfolios, reports, presentations, and job applications for architects, engineers, and interior designers / Stephen A. Kliment. by
  • Kliment, Stephen A
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : W.W. Norton, c1998
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 808.0662 KLI.

Good deeds, good design : community service through architecture / edited by Bryan Bell. by
  • Bell, Bryan, 1959-
Edition: First edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Princeton Architectural Press, c2004
Availability: Not available: School of Architecture & Design (SoAD): Lost (1).

E-marketing / Raymond Frost, Alexa K. Fox, Judy Strauss. by
  • Frost, Raymond, 1960-
  • Fox, Alexa K
  • Strauss, Judy
Edition: Eighth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : Routledge, c2019
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.872 FRO.

International marketing : strategy development and implementation / Carl Arthur Solberg. by
  • Solberg, Carl Arthur
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Abingdon, Oxon ; New York, NY : Routledge, c2018
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.84 SOL.

Integrated marketing communication : advertising and promotion in a digital world / Jerome M. Juska. by
  • Juska, Jerome M
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : Routledge, c2018
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 659.144 JUS.

Marketing and globalization / Aurélia Durand. by
  • Durand, Aurélia
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, c2019
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.84 DUR.

Critical branding : postcolonial studies and the market / Caroline Koegler by
  • Koegler, Caroline
Series: Routledge research in postcolonial literatures ; 60
Material type: Text Text; Literary form: Not fiction
Publication details: New York, NY ; Abingdon, Oxon : Routledge, c2018
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 809.93358 KOE.

Digital analytics for marketing / Marshall Sponder & Gohar F. Khan. by
  • Sponder, Marshall
  • Khan, Gohar F
Edition: First Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, Taylor & Francis Group, c2018
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.8340285 SPO.
  (1 votes)
Digital channels and social media management in luxury markets / Fabrizio Mosca - Chiara Civera. by
  • Mosca, Fabrizio
Edition: First edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, Taylor & Francis Group, c2017
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.872 MOS.

Digital marketing : a practical approach / Alan Charlesworth. by
  • Charlesworth, Alan, 1956-
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Abingdon, Oxon ; New York : Routledge, Taylor & Francis Group, c2018
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.872 CHA.

Pharmaceutical marketing : principles, environment, and practice / Mickey C. Smith, ... [et al.]. by
  • Smith, Mickey C
  • Kolassa, E. M. "Mick"
  • Perkins, Greg
  • Siecker, Bruce
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Informa Healthcare, c2002 [reissued 2010]
Availability: Items available for loan: Ayesha Abed Library (15)Call number: 615.190688 PHA, ...
  (2 votes)
Export marketing of vegetables in Bangladesh : a study of six villages / Md. Jahangir Alam. by
  • Alam, Md. Jahangir
  • Bāṃlādeśa Pallī Unnaẏana Ekāḍemī
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Comilla : Bangladesh Academy for Rural Development, 2002
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 338.1095492 ALA.

Principles of marketing / Philip Kotler, Gary Armstrong, Prafulla Y. Agnihotri by
  • Kotler, Philip
  • Armstrong, Gary (Gary M.)
  • Agnihotri, Prafulla Y
Edition: Seventeenth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida (Uttar Pradesh, Indien) : Pearson, c2018 [second impression 2019]
Availability: Items available for loan: Ayesha Abed Library (8)Call number: 658.8 KOT, ... Not available: Ayesha Abed Library: Checked out (1). Ayesha Abed Library: Lost (1).
  (16 votes)
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