| 000 | 00790nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 12685011 | ||
| 008 | 090616s2003 njua b 001 0 eng d | ||
| 010 | _a 2002022481 | ||
| 020 | _a0130336297 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 082 | 0 | 0 |
_a658.8 _221 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler. |
| 250 | _a11th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2003. |
||
| 300 |
_axxix, 706, [24] p. : _bcol. ill. ; _c27 cm. |
||
| 500 | _aVarious multi-media instructional aids, including a web site, are available to supplement the text. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 942 | 0 | 0 | _05 |
| 999 |
_c1422 _d1422 |
||