| 000 | 00783nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 13814724 | ||
| 008 | 090616s2006 njua b 001 0 eng d | ||
| 010 | _a 2004029595 | ||
| 020 | _a8177586904 | ||
| 020 | _a0131457578 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler, Kevin Keller. |
| 250 | _aTwelfth ed. | ||
| 260 |
_aUpper Saddle River, N.J. ; _aNew Delhi : _bPrentice Hall, _cc2006 [Reprinted] |
||
| 300 |
_axxxix, 733 [45] p. : _bcol. ill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aKeller, Kevin Lane, _d1956- |
|
| 942 | 0 | 0 | _06 |
| 999 |
_c1423 _d1423 |
||