000 00912nam a2200253 a 4500
001 3398174
008 090616s1990 nyua b 001 0 eng d
010 _a 89012886
020 _a0023344016
040 _aDLC
_cDLC
_dDLC
082 0 0 _a658.8
_220
100 1 _aEvans, Joel R.
245 1 0 _aMarketing /
_cJoel R. Evans, Barry Berman.
250 _a4th ed.
260 _aNew York, N.Y. :
_bMacmillan Pub. Co., ;
_aLondon :
_bCollier Macmillan Pub. Co.,
_cc1990.
300 _axxix, 780, [79], [30] p. :
_bcol. ill. ;
_c26 cm.
500 _aColored ill. on lining papers.
504 _aIncludes bibliographical references.
650 0 _aMarketing.
700 1 _aBerman, Barry.
999 _c1437
_d1437
952 _w2009-06-28
_p3010004910
_r2009-06-28
_40
_00
_bBRACUL
_10
_o658.8 EVA 1990
_d2009-06-28
_t1
_70
_cGEN
_2ddc
_yBK
_aBRACUL