| 000 | 00818nam a2200229 a 4500 | ||
|---|---|---|---|
| 008 | 090618s1993 enka b 001 0 eng d | ||
| 020 |
_a0201631911 : _c$46.00 (est.) |
||
| 020 | _a8173711356 | ||
| 082 | 0 | 0 |
_a658.8 _220 |
| 100 | 1 | _aMazur, Laura. | |
| 245 | 1 | 4 |
_aThe marketing challenge / _cLaura Mazur, Annik Hogg. |
| 260 |
_aLondon : _bEconomist Intelligence Unit ; _aWokingham, England ; _aReading, Mass. : _bAddison-Wesley ; _aIndia : _bUniversities Press, _c1993. |
||
| 300 |
_axvii, 298 p. : _bill. ; _c25 cm. |
||
| 500 | _a"The EIU series." | ||
| 504 | _aIncludes bibliographical references (p. 289-290) and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _zEurope _xManagement. |
|
| 700 | 1 | _aHogg, Annik. | |
| 942 | 0 | 0 | _02 |
| 999 |
_c1581 _d1581 |
||