000 00814nam a2200205 a 4500
008 090618s1999 ilua b 001 0 eng d
020 _a003022313X
082 0 0 _a658.8
_221
100 1 _aBoone, Louis E
245 1 0 _aContemporary marketing 1999 /
_cLouis E. Boone, David L. Kurtz
260 _aNew york :
_bThe Dryden Press,
_cc1999
300 _axvii, 742 p.(various Pagins) :
_bill. (some col.);
_c25 cm
490 1 _aDryden Press series in marketing
504 _aIncludes bibliographical references and indexes
650 0 _aMarketing
700 1 _aKurtz, David L
999 _c1779
_d1779
952 _w2009-06-29
_p3010011622
_r2009-06-29
_40
_00
_bBRACUL
_10
_o658.8 BOO 1999
_d2009-06-29
_t1
_70
_cGEN
_2ddc
_yBK
_aBRACUL