| 000 | 00917nam a2200241 a 4500 | ||
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| 001 | 204765 | ||
| 008 | 090621s2000 txua b 001 0 eng d | ||
| 010 | _a 99064502 | ||
| 020 | _a0030262186 | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 082 | 0 | 0 |
_a658.8/3 _221 |
| 100 | 1 | _aZikmund, William G. | |
| 245 | 1 | 0 |
_aExploring marketing research / _cWilliam G. Zikmund. |
| 250 | _a7th ed. | ||
| 260 |
_aFort Worth : _bDryden Press, _cc2000. |
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| 300 |
_axxxiii, 812 p. : _bill. (some col.) ; _c29 cm. |
||
| 490 | 1 | _aThe Dryden Press series in marketing | |
| 504 | _aIncludes bibliographical references (p. [797]-804) and index. | ||
| 650 | 0 | _aMarketing research. | |
| 999 |
_c1789 _d1789 |
||
| 952 |
_w2009-06-29 _p3010014872 _r2012-03-18 _40 _00 _bBRACUL _m2 _10 _o658.8/3 ZIK 2000 _d2009-06-29 _q2012-08-13 _t1 _70 _cGEN _2ddc _yBK _s2012-03-18 _l1 _aBRACUL |
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