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| 001 | 31142 | ||
| 003 | BD-DhAAL | ||
| 005 | 20221030142950.0 | ||
| 008 | 160616s2016 njua 000 0 eng | ||
| 010 | _a 2014023870 | ||
| 020 | _a9789332557185 | ||
| 020 | _a9780133856460 (student edition) | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC _dBD-DhAAL |
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_aHF5415.13 _b.K64 2016 |
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_a658.8 _223 |
| 100 | 1 |
_aKotler, Philip. _919696 |
|
| 245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler and Kevin Lane Keller |
| 250 | _aFifteenth edition | ||
| 264 | 1 |
_aBoston : _bPearson, _c2016 [Third impression 2017]. |
|
| 300 |
_axxii, 692 pages,118 variously numbered pages : _bcolor illustrations ; _c29 cm. |
||
| 526 | _aBBS | ||
| 650 | 0 |
_aMarketing _xManagement. _919697 |
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| 650 | 0 |
_aBusiness & finance. _943229 |
|
| 700 | 1 |
_aKeller, Kevin Lane, _d1956- _919698 |
|
| 852 |
_aAyesha Abed Library _cGeneral Stacks |
||
| 942 |
_2ddc _cBK |
||