| 000 | 01015nam a2200277 4500 | ||
|---|---|---|---|
| 001 | 31624 | ||
| 003 | BD-DhAAL | ||
| 005 | 20170308124445.0 | ||
| 008 | 170306s2017 uk bo||| b||| 00| 0 eng d | ||
| 020 | _a9781786357465 | ||
| 040 |
_aBD-DhAAL _bBD-DhAAL |
||
| 082 | 0 | 4 |
_223 _a658.80095 |
| 245 | 1 | 0 |
_aStrategic marketing management in Asia : _bcase studies and lessons across industries / _cedited by Syed Saad Andaleeb and Khalid Hasan. |
| 250 | _a1st ed. | ||
| 260 |
_aBingley : _bEmerald, _cc2017 |
||
| 300 |
_axxxvi, 552 pages : _billustrations, maps ; _c23 cm. |
||
| 500 | _aForeward by Jaideep Prabhu, endorsements by Jagdish Sheth, Kasturi Rangan and Abdul Mannan, | ||
| 504 | _aIncludes bibliographical references (p. 527-552) | ||
| 526 | _aAAL | ||
| 650 | 0 |
_aMarketing _zAsia _xManagement _921058 |
|
| 700 | 1 |
_aAndaleeb, Dr. Syed Saad. _921067 |
|
| 700 | 1 |
_aHasan, Khalid. _921068 |
|
| 852 |
_aAyesha Abed Library _cGeneral Stacks |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c37976 _d37976 |
||