| 000 | nam a22 7a 4500 | ||
|---|---|---|---|
| 999 |
_c42241 _d42241 |
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| 001 | 37107 | ||
| 003 | BD-DhAAL | ||
| 005 | 20210131111948.0 | ||
| 008 | 200223t2009 enka b 001 0 eng d | ||
| 020 | _a9780007256532 | ||
| 040 | _aBD-DhAAL | ||
| 082 | 0 | 0 |
_a153.83 _222 |
| 100 | 1 |
_aAriely, Dan. _939471 |
|
| 245 | 1 | 0 |
_aPredictably irrational : _bthe hidden forces that shape our decisions / _cDan Ariely. |
| 250 | _aRevised and expanded edition. | ||
| 260 |
_aLondon : _bHarperCollins, _cc2009. |
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| 300 |
_axxxii, 353 pages : _billustrations ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references (pages [341]-353) and index. | ||
| 505 | 0 | _a1. The truth about relativity : why everything is relative, even when it shouldn't be -- 2. The fallacy of supply and demand : why the price of pearls, and everything else, is up in the air -- 3. The cost of zero cost : why we often pay too much when we pay nothing -- 4. The cost of social norms : why we are happy to do things, but not when we are paid to do them -- 5. The influence of arousal : why hot is much hotter than we realize -- 6. The problem of procrastination and self-control : why we can't make ourselves do what we want to do -- 7. The high price of ownership : why we overvalue what we have -- 8. Keeping doors open : why options distract us from our main objective -- 9. The effect of expectations : why the mind gets what it expects -- 10. The power of price : why a 50-cent aspirin can do what a penny aspirin can't -- 11. The context of our character, part I : why we are dishonest, and what we can do about it -- 12. The context of our character, part II : why dealing with cash makes us more honest -- 13. Beer and free lunches : what is behavioral economics, and where are the free lunches? | |
| 520 | _aAn evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly. | ||
| 526 | _aBIGD | ||
| 650 | 0 |
_aDecision making. _939472 |
|
| 650 | 0 |
_aEconomics _xPsychological aspects. _939473 |
|
| 650 | 0 |
_aConsumer behavior. _939474 |
|
| 650 | 7 |
_aDecision making. _2sears _939472 |
|
| 650 | 7 |
_aThought and thinking. _2sears _939475 |
|
| 650 | 7 |
_aReasoning. _2sears _939476 |
|
| 650 | 7 |
_aEconomics _xPsychological aspects. _2sears _939473 |
|
| 650 | 7 |
_aConsumers. _2sears _939477 |
|
| 852 |
_aBRAC Institute of Governance and Development _cGeneral Stacks |
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| 942 |
_2ddc _cBK |
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