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| 001 | AALebookPearsonBM000812 | ||
| 003 | BD-DhAAL | ||
| 005 | 20201111220715.0 | ||
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| 007 | cr|||||||||||| | ||
| 008 | 201111s9999\\\\enkabf\fo\\j\\001\0\eng\d | ||
| 020 | _a9781944659004 (hardcover) | ||
| 020 | _a9781944659011 (pbk.) | ||
| 020 | _a9789332587687 | ||
| 040 | _aBD-DhAAL | ||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.L5883 2016 |
| 082 | 0 | 0 |
_a658.8 _223 |
| 100 | 1 |
_aLovelock, Christopher H., _eauthor. _940599 |
|
| 245 | 1 | 0 |
_aServices marketing : _bpeople, technology, strategy / _cJochen Wirtz, Christopher Lovelock. |
| 250 | _aEighth edition. | ||
| 263 | _a1603 | ||
| 264 | 1 |
_aIndia : _bPearson India Education Services, _cc2018 |
|
| 300 | _a1 online resource | ||
| 500 | _aIndian Subcontinent Adaption | ||
| 500 | _aIncludes index. | ||
| 500 | _a<strong>Off-Campus Access:</strong> User ID and Password Required (send email to University Librarian for user ID and password) | ||
| 500 | _a<strong>On-Campus Access:</strong> User ID and Password Required (send email to University Librarian for user ID and password) | ||
| 506 | _aElectronic access restricted to authorized BRAC University faculty, staff and students | ||
| 538 | _aMode of access: Internet | ||
| 650 | 0 |
_aMarketing _xManagement. _940600 |
|
| 650 | 0 |
_aProfessions _xMarketing. _940601 |
|
| 650 | 0 |
_aService industries _xMarketing. _940602 |
|
| 650 | 0 |
_aCustomer services _xMarketing. _940603 |
|
| 655 |
_aElectronic books _2Library of Congress _940606 |
||
| 700 | 1 |
_aWirtz, Jochen, _eauthor. _940604 |
|
| 776 | 0 | 8 |
_iOnline version: _aLovelock, Christopher H., author. _tServices marketing _bEighth edition. _dNew Jersey : World Scientific, [2016] _z9781944659028 _w(DLC) 2016004004 |
| 852 | _aAyesha Abed Library | ||
| 856 |
_zFull text available on Pearson Online _uhttp://elibrary.in.pearson.com |
||
| 942 |
_2ddc _cEBK |
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