| 000 | 01064nam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | 15020300 | ||
| 003 | BD-DhAAL | ||
| 005 | 20250708122908.0 | ||
| 008 | 091112s2008 caua b 001 0 eng d | ||
| 010 | _a\\2007039239 | ||
| 020 | _a9781412956475 (pbk. : alk. paper) | ||
| 020 | _a1412956471 (pbk. : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhAAL |
||
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aSocial marketing : _binfluencing behaviors for good / _cPhilip Kotler, Nancy R. Lee. |
| 250 | _aThird edition. | ||
| 260 |
_aLos Angeles ; _bNew Delhi : _bSage Publications, _cc2008. |
||
| 300 |
_axii, 444 pages : _billustrations ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. 403-427) and indexes. | ||
| 650 | 0 |
_aSocial marketing. _958480 |
|
| 650 | 0 | _aBehavior modification. | |
| 700 | 1 |
_aLee, Nancy, _d1932- _958690 |
|
| 852 | 4 |
_aAyesha Abed Library _jGeneral shelf |
|
| 942 | 0 | 0 |
_01 _2ddc _cBK |
| 999 |
_c5492 _d5492 |
||