| 000 | 01040nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 0017986 | ||
| 003 | BD-DhAAL | ||
| 008 | 100407s2003 nyua b 001 0 eng d | ||
| 010 | _a 2003051511 | ||
| 020 | _a0333994361 (cloth) | ||
| 020 | _a033399437X (pbk.) | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhAAL |
||
| 082 | 0 | 0 |
_a658.8 _221 |
| 100 | 1 | _aMcDonald, Malcolm. | |
| 245 | 1 | 0 |
_aMarketing : _ba complete guide / _cMalcolm McDonald & Martin Christopher ; with Magrit Bass and contributions from Susan Baker & Simon Knox. |
| 260 |
_aNew York : _bPalgrave Macmillan, _c2003. |
||
| 300 |
_axxv, 556 p. : _bill. ; _c24 cm |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | _aEEE | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aChristopher, Martin. | |
| 852 | 4 |
_aAyesha Abed Library _cGeneral Stacks |
|
| 942 | 0 | 0 |
_01 _2ddc _cBK |
| 999 |
_c8005 _d8005 |
||