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_c9247 _d9247 |
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| 001 | 20708 | ||
| 003 | BD-DhAAL | ||
| 008 | 100715m20092005mauab b 001 0 eng d | ||
| 010 | _a 2004111266 | ||
| 020 | _a9788177225204 | ||
| 020 | _a0618474455 (library ed.) | ||
| 020 | _a0618474463 (student text) | ||
| 040 |
_aDLC _cDLC _dDLC _dDB-DhAAL |
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| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 |
_aPride, William M. _940166 |
|
| 245 | 1 | 0 |
_aMarketing : _bconcepts and strategies / _cWilliam M. Pride, O.C. Ferrell. |
| 250 | _aTwelve edition (Indian Adaptation) | ||
| 260 |
_aBoston : _bHoughton Mifflin Co. ; _aNew Delhi : _bBiztantra, _cc2005 [printed 2009] |
||
| 300 |
_axxxi, 750, [115] pages : _bcolor illustrations, color maps ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing. _940167 |
|
| 700 | 1 |
_aFerrell, O. C. _940168 |
|
| 942 |
_2ddc _cBK |
||