Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.
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| Μορφή: | Internship report |
| Γλώσσα: | English |
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BRAC University
2018
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| Διαθέσιμο Online: | http://hdl.handle.net/10361/10875 |
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10361-10875 |
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10361-108752019-09-30T06:08:45Z Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited Sheba, Nujhat Hossain, Kamal BRAC Business School, BRAC University Digital marketing Advertising--Social aspects. Internet marketing--Social aspects Internet marketing. Digital media Marketing--Management. This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. Cataloged from PDF version of internship report. Includes bibliographical references (page 30). Daraz Bangladesh Limited is one of the leading online market place, where people can order all sorts of different products. It has opened a lot of business opportunities. Daraz created a trend of online shopping in country wide within a short period of time. The following internship report is a reflection of my work at Daraz Bangladesh Ltd. and my understanding of the digital marketing industry and how it functions. By the work experience, I have gathered as an Intern in the Branding and Growth department from April 16, 2018 until July 16, 2018. During these three months, Daraz employees treated me as a full-time employee like them and gave me a friendly atmosphere to understand the whole workplace. This report was made after getting the first hand experience from digital marketing and the importance of digital marketing in present era and this report will help the reader to understand the importance, recent priority of digital marketing and also various concepts of digital marketing. In the beginning of the report, I started with company overview, to give a good understanding about the company. From the background history to different categories, everything is provided in that part. After that, I added the job description part that I did for three months. I have given the whole brief details about my job and the responsibilities I had. Nujhat Sheba B. Business Administration 2018-11-27T04:11:46Z 2018-11-27T04:11:46Z 2018 2018-09-03 Internship report ID 13204052 http://hdl.handle.net/10361/10875 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 30 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Digital marketing Advertising--Social aspects. Internet marketing--Social aspects Internet marketing. Digital media Marketing--Management. |
| spellingShingle |
Digital marketing Advertising--Social aspects. Internet marketing--Social aspects Internet marketing. Digital media Marketing--Management. Sheba, Nujhat Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. |
| author2 |
Hossain, Kamal |
| author_facet |
Hossain, Kamal Sheba, Nujhat |
| format |
Internship report |
| author |
Sheba, Nujhat |
| author_sort |
Sheba, Nujhat |
| title |
Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited |
| title_short |
Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited |
| title_full |
Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited |
| title_fullStr |
Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited |
| title_full_unstemmed |
Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited |
| title_sort |
effectiveness of digital marketing: a perspective on daraz bangladesh limited |
| publisher |
BRAC University |
| publishDate |
2018 |
| url |
http://hdl.handle.net/10361/10875 |
| work_keys_str_mv |
AT shebanujhat effectivenessofdigitalmarketingaperspectiveondarazbangladeshlimited |
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1814308800318930944 |