Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.

Bibliografiske detaljer
Hovedforfatter: Alam, Shihab Noor
Andre forfattere: Chowdhury, Hasan Maksud
Format: Internship report
Sprog:English
Udgivet: Brac University 2020
Fag:
Online adgang:http://hdl.handle.net/10361/13826
id 10361-13826
record_format dspace
spelling 10361-138262023-01-24T09:32:01Z Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh Alam, Shihab Noor Chowdhury, Hasan Maksud Brac Business School, Brac University MFS Mobile financial service m-commerce Mobile commerce--Bangladesh. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019. Cataloged from PDF version of internship report. Includes bibliographical references (page 38-40). Internship is the chance acquired to trip the realistic work environment. The predominant aim of this report is to assess the Consumer Behavior and Perception concerning to the Mobile Financial Service commonly termed as MFS in Bangladesh. To start off with, this report offers a review of the Mobile Financial Service sector in Bangladesh. Subsequently, it attracts interest towards the literature review of the Mobile Financial Service and also enables to determine the opportunities and challenges provided by the MFS providing companies. In the third part, the analysis of the industry is defined briefly. Lastly, the findings and evaluation from the vision of the ‘user’ have been shown regarding not only the effectiveness and reliability of the whole process but as well as for determining the shortages and lacking present in the technique. The report is prepared with a motive to find the perceptions of consumers and their behavior towards the MFS systems, which is currently growing out to be popular in our country Shihab Noor Alam B. Business Administration 2020-03-04T07:05:17Z 2020-03-04T07:05:17Z 2019 2019-09 Internship report ID 15104114 http://hdl.handle.net/10361/13826 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 44 pages application/pdf Brac University
institution Brac University
collection Institutional Repository
language English
topic MFS
Mobile financial service
m-commerce
Mobile commerce--Bangladesh.
spellingShingle MFS
Mobile financial service
m-commerce
Mobile commerce--Bangladesh.
Alam, Shihab Noor
Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.
author2 Chowdhury, Hasan Maksud
author_facet Chowdhury, Hasan Maksud
Alam, Shihab Noor
format Internship report
author Alam, Shihab Noor
author_sort Alam, Shihab Noor
title Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh
title_short Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh
title_full Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh
title_fullStr Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh
title_full_unstemmed Analyzing consumer behavior and perception regarding Mobile Financial Service (MFS) in Bangladesh
title_sort analyzing consumer behavior and perception regarding mobile financial service (mfs) in bangladesh
publisher Brac University
publishDate 2020
url http://hdl.handle.net/10361/13826
work_keys_str_mv AT alamshihabnoor analyzingconsumerbehaviorandperceptionregardingmobilefinancialservicemfsinbangladesh
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