Ingenuity & effectiveness of Grameenphone services & advertisements through print media

This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.

Bibliografiske detaljer
Hovedforfatter: Adnan, Md. Tawhid
Andre forfattere: Mahbub, Tareq
Format: Internship report
Sprog:English
Udgivet: BRAC University 2014
Fag:
Online adgang:http://hdl.handle.net/10361/3011
id 10361-3011
record_format dspace
spelling 10361-30112019-09-30T03:37:57Z Ingenuity & effectiveness of Grameenphone services & advertisements through print media Adnan, Md. Tawhid Mahbub, Tareq BRAC Business School, BRAC University Business administration This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 71). Grameenphone is the largest telecommunication company in Bangladesh. Grameenphone invests a huge amount of money in communicating their services and offerings to the people. Print media is one of the strongest ATL (Above The Line) communicating tool in the communication channels of Grameenphone. My project report is to show Grameenphone Adv. and service promotions through print media & radio. I have highlighted the whole process of the implementation of a print advertisement and radio endorsement .Also I picked up 10 advertisements to show how innovative and effective are Grameenphone’s print advertisements. Md. Tawhid Adnan B. Business Administration 2014-03-11T06:47:18Z 2014-03-11T06:47:18Z 2014 2014-02-13 Internship report ID 09204026 http://hdl.handle.net/10361/3011 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 88 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Business administration
spellingShingle Business administration
Adnan, Md. Tawhid
Ingenuity & effectiveness of Grameenphone services & advertisements through print media
description This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
author2 Mahbub, Tareq
author_facet Mahbub, Tareq
Adnan, Md. Tawhid
format Internship report
author Adnan, Md. Tawhid
author_sort Adnan, Md. Tawhid
title Ingenuity & effectiveness of Grameenphone services & advertisements through print media
title_short Ingenuity & effectiveness of Grameenphone services & advertisements through print media
title_full Ingenuity & effectiveness of Grameenphone services & advertisements through print media
title_fullStr Ingenuity & effectiveness of Grameenphone services & advertisements through print media
title_full_unstemmed Ingenuity & effectiveness of Grameenphone services & advertisements through print media
title_sort ingenuity & effectiveness of grameenphone services & advertisements through print media
publisher BRAC University
publishDate 2014
url http://hdl.handle.net/10361/3011
work_keys_str_mv AT adnanmdtawhid ingenuityeffectivenessofgrameenphoneservicesadvertisementsthroughprintmedia
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