An analysis of retail banking products of the City Bank Limited
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
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| Format: | Internship report |
| Język: | English |
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BRAC University
2014
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| Dostęp online: | http://hdl.handle.net/10361/3268 |
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10361-3268 |
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10361-32682019-09-30T03:39:25Z An analysis of retail banking products of the City Bank Limited Wareesa, Syeda Najifa Mursalin, Jabir Al BRAC Business School, BRAC University Business administration This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 61). In the present situation of the banking sector is walking with competitive advantage, inspired way, just like a panorama of a race to reach the leading position of the banking. Most of the bank now concentrates of marketing feasibility to earn and generate opportunity to hold existing to keep loyal customers, in the business humanity believed that loyal customers increase the forthcoming gainful revenue. In this report I am trying to focus about the wide consumer expectation, perception and its implementation possibility for the CBL to overcome the all kinds of customer objections for the service failure and weakness. First part of this report is based on the introduction which includes topics like origin, objective, background, methodology, limitation of the study. Basically it defines the way and background of the study to prepare the report. In the next part of the report highlights a brief background of City Bank Limited, with their mission, vision, objective, business strategies. Next part is basically about the tasks done by me during the internship. This report is also consists of highlighting the general banking procedure by describing the entire departments associated with general banking. Next part is about providing a brief summary of all retail product and services offered by the City Bank. This report is also consists of some findings of The City Bank Ltd. provided with some recommendation in order to improve customer service quality as well as customer satisfaction level based on the observation and work experience during internship period. Syeda Najifa Wareesa B. Business Administration 2014-06-11T03:53:46Z 2014-06-11T03:53:46Z 2014 2014-06-10 Internship report ID 10104130 http://hdl.handle.net/10361/3268 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 69 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration |
| spellingShingle |
Business administration Wareesa, Syeda Najifa An analysis of retail banking products of the City Bank Limited |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. |
| author2 |
Mursalin, Jabir Al |
| author_facet |
Mursalin, Jabir Al Wareesa, Syeda Najifa |
| format |
Internship report |
| author |
Wareesa, Syeda Najifa |
| author_sort |
Wareesa, Syeda Najifa |
| title |
An analysis of retail banking products of the City Bank Limited |
| title_short |
An analysis of retail banking products of the City Bank Limited |
| title_full |
An analysis of retail banking products of the City Bank Limited |
| title_fullStr |
An analysis of retail banking products of the City Bank Limited |
| title_full_unstemmed |
An analysis of retail banking products of the City Bank Limited |
| title_sort |
analysis of retail banking products of the city bank limited |
| publisher |
BRAC University |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10361/3268 |
| work_keys_str_mv |
AT wareesasyedanajifa ananalysisofretailbankingproductsofthecitybanklimited AT wareesasyedanajifa analysisofretailbankingproductsofthecitybanklimited |
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